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Who we are
Experienced. International. Independent.
COMPANY PROFILE
Partners for sustained growth.

TheBridge Company supports sustained growth for leading global providers of Consumer goods and services.

We are an independent partnership of internationally experienced experts, strong on execution, innovative, and highly individual.
Diligently and responsibly we support our Clients‘ success, across the globe. Though informed by decades of experience in brand-driven Consumer business, our solutions are always developed individually, in close personal cooperation with our Clients’ Management. They are both designed for the long run and unusually innovative. We convince through efficient performance and fully measurable results, not through self-promotion and politics.

We believe in our Client's success and growth, tailored solutions for each individual business challenge, continuous learning and advancement of our employees, and a shared responsibility for the people we work with and the environment we live in. Most of our work revolves around three strategic focal points - Brand, Consumer and Digital – where we keep innovating and growing our capabilities. They range from Consumer-centric strategies to connecting Brand operations, marketing and all sales channels, to the minutest detail of building big data enabled Digital platforms – inspiring people to join in all the way.

Consistently doing this, TheBridge Company has proven a trusted partner for publicly listed as well as family owned world market leaders. On both sides of the desk, and in countless countries across the world we have driven sustained successes. But we can never rest. Our Clients’ challenges motivate us, to help them do better, to find sustainable solutions. On the way we take great care not to follow a fixed ‘method’ or even a ‘model’. We seek the novel solution, to precisely fit the Client’s individual challenge.

We promote the growth of our Clients in various Consumer markets. We unite exceptional expertise with convincing execution, keeping our Clients ahead of their competitors. This is achieved again and again, through offering high-end solutions in the areas of Consulting and Retail Services.

VALUES
Focused. Personal. Sustainable. Independent.

Focused

The Bridge Company Consulting is not a typically diffuse consulting firm, our Retail Services are more competent than their usual competitors. We only offer our support to Managers of Consumer businesses in areas we know exceptionally well. Only there, and we mean it. All our Clients benefit from our authentic experience, deep understanding and relentlessly updated knowledge about Best Practices that are really relevant. And they benefit from our precision.

Personal

We will never offer standard solutions to our Clients.
We will only ever work in deeply trusting, intensely personal relationships with them. And only together will we achieve the best results, always.

Sustainable

For our Clients, real tangible results count, not the amount of paper produced. We commit ourselves to real successes, sustained and measurable for the long run. We take responsibility for them, and accountability.

Independent

Less is often more. We are not part of a large professional services group, but are shaped and led by a group of active partners with a long international track record and common convictions. Independence improves the quality of our advice and our services. Our Clients appreciate that we voice our opinions in conversations with them, and that we are completely open on what we observe.

CULTURE
Individual. Co-operative. Taking the long view. Dedicated to More.

Individual

All of our staff live their individualism. We abhor streamlined yes-people, preferring our partners and employees to be strong-willed and outspoken, sometimes appearing quite idiosyncratic. But all of them share three core attributes: Tremendous experience in their specialty fields, real empathy despite strong opinions, and a deep commitment to benefit their Clients. We promote life-long learning and advancement of our employees and partners. Only this ensures being open for new developments and building a mindset that strives to go the extra mile and is constantly seeking new solutions. We encourage them to step outside their comfort zone to seek new challenges. This enables growth - both for our employees and ultimately for our Clients.

Co-operative

We think and act in an independent way and dont like to hide behind a «team». But we always look for the right solutions with our Clients. We do everything to find those solutions together, and we stay on to drive execution. This is how personal trust grows, over years.

Taking the long view

We are conservative because we look first and foremost for solutions that stay successful for a long time. We don’t follow fads. In fact, taking the long view means that whatever we recommend must stand the test of time. So our projects concentrate on the challenges international Consumer businesses face today and in the future. This is why our partnership includes active scientists doing research on exactly those future challenges.

Dedicated to More.

We think and act for positive change beyond our work. Our staff are making a difference in providing services to communities, some fight for more European integration, others actively contribute to youth programs, in teaching, in programs to support people less fortunate. Most important to us all is international exchange. We create new perspectives in life, and provide direct opportunities to individuals. Across many borders. Repeatedly.

GLOBAL REACH
Proud of Traditions. Multicultural. Global Player.

Proud of Traditions

We are rooted in Germany, but right at home across the globe. We all have different backgrounds - from science to management to execution - and are proud of what we have achieved together, and are highly confident that the best is yet to come.

Multicultural

We have been creating and building lasting successes in key emerging markets like China, Russia or South America for many years, very much as long as we’ve also been growing our successful track record in Europe, North America, and the Middle East. Our engagements take us around the globe and we are able to cope with the challenges associated with it. We are fully at ease navigating today's world of globally connected and multicultural workforces.

Global Player

We mostly work for Clients outside our home country Germany. More specifically, over two thirds of our Consulting wing’s engagements take place outside our home region, creating local value for our Clients. We always provide individual Client-specific solutions and don’t claim to be able to answer every possible question. But in our chosen areas of expertise we are acknowledged competency leaders, on a global scale.

CONSULTING
Individual. Strong on execution. Committed to success.

TheBridge Company is a Strategy Boutique effecting Growth across the globe.

We provide high-end consulting services to leading vendors of Consumer goods and services, along the entire value chain. We are driven by and focusing on today’s challenges in growing a global Consumer business.

Combining Brand and Consumer focus is a key challenge our Clients face, and we support them in building consistently consumer-focused performance across all structural layers and functions. Today, this must consider the relevant Digital dimensions. We help our Clients to sustainably marry Consumer Business requirements and Technology - especially where data driven insights become essential for Consumer-facing processes and decision making.

We support change makers across functions and leverage the best from different worlds. We excel in breaking through complacency and silos. As trusted partners to our Clients we discover and grow solutions to empower them, to build new capabilities and sustainably reach their full potential. Our solutions are always custom made, developed in close liaison with our Clients’ Management. They are both designed for the long run and unusually innovative. We convince through efficient solutions and measurable results, not through self-promotion and politics.

Functions

Industries

Functions
Consulting

We answer key questions of global Management.
Along the value chain. Across disciplines.

Based on our key strategic pillars - Brand. Consumer. Digital. - we support decision makers and shapers in global Consumer business. We help them identify their very specific opportunities and risks, and their needs for change, always including digital. We find convincing ways to apply this knowledge for the best of our clients.

Strategy Development, Business Transformation & Executive Advisory

Marketing, Brand & Consumer Centricity

Digital & Innovation

Omni Channel Management

Industries
Consulting

Meet the highest Standards.

Our consultants can and consistently do meet the highest standards in expertise, creating sustainable benefits to their personal Clients. This is why we are just active in those areas of global Consumer business we really know inside-out. Our expertise genuinely stands out because it concentrates on just four industries.

Sporting, Fashion & Luxury Goods

Consumer Durables

Media, IT & Telecommunications

Retail

RETAIL SERVICES
We Realize Successful Brand Presentations.

The impact and attraction of Brands never seize to fascinate us.

 
Project
Management
 
Online
Reports
 
Installation
& Maintenance
 
Merchandising

This is why we have made the requirements of modern Brand presentations our business. So every Consumer can really experience their Brand in Retail, authentic and up close. We transport, install, repair, place, assemble, equip and care for your Brand presentation, assortments and products. In Retail, at trade shows, at roadshows. With our unique know-how and a fully capable infrastructure in Germany and across Europe we make sure your Brand appearance moves the Consumer and delivers just what you expect it to do  make your Brands promises come true, and sell, sustainably.

We give our all for your Brands, and fight for consistent experiences of Brand and product, on a global scale. We create the foundation for this by helping you comprehensively plan the Consumer Brand experience in Retail, we manage and actually do the initial implementation work, and we keep your Brands appearance alive and up to the highest standards, for sustained success. We take care of much of the daily routine for our Clients organization, hold up all ends of the required intense communication across many places, feed all interfaces, and we keep thinking ahead.

Retail is detail. Our staff never cut corners, never take their eyes off. We are alert to the minutest detail, always on a mission for the Brand. We know all the different sales channels and their peculiarities. From deep local roots to cross-national presence we know exactly which local conditions to expect and deal with. And we have been cultivating personal relationships with countless local partners in Retail, very often for decades.

Powered by this unrivalled intimate knowledge, our methods perfected over a very long time, and our friendly yet precise and reliable way of communicating, we elicit exceptional performance from your Retail partners, for comprehensive and consistent execution. We are honest and open, matching your expectations with those of your strongest partners, and achieving realistic yet excellent results, based on mutual transparency.
PROJECT MANAGEMENT
We Free Your Organization, Taking Care of Details.

You expect displays and POS materials to safely find their way to your Retail partner and the specific locations agreed.

New products must be combined with existing layouts and sold using existing displays. You might come up with new ideas and tasks very often, and quickly. Yet, in flexibly delivering on all your requirements we still put our focus on quality. Installation and care for your Brand presentation will always be up to the highest professional level, exceedingly well-prepared, accompanied by a comprehensive step-by-step guidebook, effective training – and permanent monitoring.

Working with you on a daily basis, we are

- Interface, efficiently handling all contacts between you and your Retail partners,
- Coordinator, synchronizing logistics and timing,
- Information Handler, preparing fast and comprehensive
reports, ensuring full transparency.

We will be your operational consultants

- helping you fully communicate with your display and fittings designers and manufacturers, providing clarity on process steps, and building mutual commitment,
- creating individual packaging concepts for safe transport of your Brand presentation,
- checking logistics concepts for efficiency, scalability, and overall effectiveness.

For your administration we provide

- Binding proposals within 48 hours,
- Clear and comprehensive service level agreements and pricing models,
- Reports online, if necessary within 48 hours as well,
- Billing based on purchase order sequence.

ONLINE REPORTS
Fully Informed, Faster.

Our local experts are working for our Clients on the spot, at various Points of Sale.

There they don’t just perform their project specific tasks, they can collect a wealth of additional data while doing so. They fully understand and see what is going on locally, down to the smallest of details, and they are well-respected partners to the local Retailers. All this leads to a treasure trove of data they may potentially gather, representing real added value.

Connected to data gained through Mystery Shopping and from other sources (e.g. Social) the opportunities for fast and actionable insights can go far beyond the use of sales data that may or may not be provided by Retail partners. We integrate all local findings into databases with highly developed Client-specific reporting functionalities. And we love to feed them into your Business Intelligence systems. This truly delivers a completely new level of monitoring PoS performance. Proven to work locally, nationally, across borders – and yes, even on a global scale.

Retail and PoS Reporting Tools:

Specific solutions for our Clients have grown into powerful localized CRM tools:
- Individual process representation and controlling interface
- Campaign planning to the smallest of details
- Web based platform, accessible to any networked device
- Interfaces to countless database formats
- Scalable functionalities

INSTALLATION &
MAINTENANCE
Almost 10,000 Missions Completed In 2023.

A perfect impression on the Consumer is absolutely indispensable for your Brand presentation selling effectively and growing your success at the PoS.

This applies to all Consumer products, regardless of the type of product, regardless of channel, and even in Emerging Markets.

We build and sustain that perfect Consumer impression, for good. No matter if the essential elements are free-standing or integrated with PoS architecture, no matter when they have first been set up, no matter what has been or still needs to be added, re-modeled or renovated. Your presentation may be constructed from all kinds of materials, it may also use complex sensing, lighting, imaging and audio technologies. Logistics, repairs, module exchanges, upgrades or improvements – our local teams achieve amazing results, no matter how challenging the mission.

This performance is made possible by a set of project managers who set benchmarks for professional capability, efficiency, and an immense dedication to serving their personal customers – you.

All our service technicians come with relevant higher level degrees in interior design, technical and building trades, and they are much different from who you would usually meet in our industry. The have been chosen with considerably more care, better trained, their skills continuously expanded, their service quality very closely monitored – and they are better rewarded. We are convinced they are the best the industry has to offer. They share a passion for detail, the ability to think and deliver way beyond expectations, exceptionally high motivation to achieve the best results for our Clients, and a unique level of respect from their personal local PoS partners, in Germany, and across Europe.

Key Facts:

• Over 150 top quality service technicians in Germany,
• One central and 6 regional Distribution Centers in Germany, all working on 24hour shifts,
• Europe-wide coverage with certified partners in 28 countries.

Warehousing and Transport: Based on our extensive daily experience handling displays and shop systems we have designed our service portfolio and processes to optimally meet your individual requirements.

During the planning phase we already advise you on how packaging should be built and functioning.

From our cooperation with countless PoS system and display manufacturers we know a wide variety of ways to react to changing priorities or unforeseen events – and still keep the planned launch date.

Too good to be destroyed. We refurbish used display and presentation systems for another cycle of use with carefully selected Retail partners.
Merchandising
The Right Product. The Right Place. The Agreed Price.

Every Consumer Brand strives for emotional impact, a convincing positioning, and a fully aligned execution at the PoS, reinforcing the desired Brand Values.

If Consumers are to decide on buying your Brand, picking it again and again, then none of the factors in making those continued decisions must be left to chance. Our exceptionally qualified people know the necessary details. Every day they worry about the availability of your product. They place it at the right time, in the best available space, at the agreed price.

Always meeting the basic requirements:

• Product availability on shelf
• Correct pricing
• Placement based on overall layout
• Promotion materials fully available as planned

Our service portfolio far exceeds traditional rackjobbing. Our expert staff know how to better equip and effectively train PoS salespeople, and they gladly provide additional revenue via focused sales promotions.

Additional services:

• Promotions, additional placements
• Enhanced product availability (buffers and fast response)
• Placement optimization based on individual PoS facility specifics
• Dedicated replenishment process for promotion materials
Your Brand deserves to stand out and convince – repeatedly inspiring and winning Consumers, preferably for life. We provide you with full control over all the PoS you need to manage, make improvements happen fast and consistently, and report to you on a daily basis, online and with a wealth of background.

CAREER
Are you ready for a new challenge?
Learn more...
CAREER
Growing Together. Effecting Change Together.

Exceptional People are our capital and Create our Success.


We believe in brilliant people, always ready to meet new challenges, who still crave learning, are thrilled by Consumer business, combine flexibility with structured thinking, and a clear results orientation. Our Clients value the diversity of character combined with the utmost of mutual respect our teams bring to the table – you’ll have to be compatible. The rest we are ready to share and teach.

TheBridge Company offers a clear perspective for your career. Our approach, the wide variety of Client challenges we address, our teams’ diversity in excellence – all these combine to give you a truly exceptional wealth of opportunities to grow your skills, and yourself.

Are you ready to grow and effect change, together with some exceptional people? Take a closer look at the career details in both our Consulting and Retail Services wing and solicit with us. Still not sure which area might suit you better? No issue! Just contact us via careers@thebridge-company.com

TheBridge Company GmbH
Hessenring 107
61348 Bad Homburg v.d.H.
Phone: +49 6172 94594 0
Fax: +49 6172 94594 55
info[at]thebridge-company.com
IMPRINT

DATA
PROTECTION
GMAPS

TheBridge Company GmbH
Hessenring 107    61348 Bad Homburg v.d.H.
Phone: +49 6172 94594 0    Fax: +49 6172 94594 55
info@thebridge-company.com
IMPRINT
DATA
PROTECTION
GMAPS
IMPRINT
Information pursuant to § 5 TMG
TheBridge Company GmbH
Hessenring 107
61348 Bad Homburg v.d.H.

Handelsregister: HRB 13304

Registration court: Amtsgericht Bad Homburg

Represented by the managing directors:
Peter Ott, Volker Schart, Uwe Seitz

Contact:
Phone: +49 (0) 6172 94594 0
Telefax: +49 (0) 6172 94594 55
E-mail: info@thebridge-company.com

VAT ID
Sales tax identification number according to § 27 a of the Sales Tax Law:
DE278350278

Responsible for the content according to § 55(2) RStV:
TheBridge Company GmbH
Hessenring 107
61348 Bad Homburg v.d.H.

EU dispute resolution
The European Commission provides a platform for online dispute resolution (ODR): https://ec.europa.eu/consumers/odr. Our e-mail address can be found above in the site notice. We are not willing or obliged to participate in dispute resolution proceedings before a consumer arbitration board.

Liability for Contents
As service providers, we are liable for own contents of these websites according to Paragraph 7, Sect. 1 German Telemedia Act (TMG). However, according to Paragraphs 8 to 10 German Telemedia Act (TMG), service providers are not obligated to permanently monitor submitted or stored information or to search for evidences that indicate illegal activities.

Legal obligations to removing information or to blocking the use of information remain unchallenged. In this case, liability is only possible at the time of knowledge about a specific violation of law. Illegal contents will be removed immediately at the time we get knowledge of them.

Liability for Links
Our offer includes links to external third party websites. We have no influence on the contents of those websites, therefore we cannot guarantee for those contents. Providers or administrators of linked websites are always responsible for their own contents.

The linked websites had been checked for possible violations of law at the time of the establishment of the link. Illegal contents were not detected at the time of the linking. A permanent monitoring of the contents of linked websites cannot be imposed without reasonable indications that there has been a violation of law. Illegal links will be removed immediately at the time we get knowledge of them.

Copyright
Contents and compilations published on these websites by the providers are subject to German copyright laws. Reproduction, editing, distribution as well as the use of any kind outside the scope of the copyright law require a written permission of the author or originator. Downloads and copies of these websites are permitted for private use only.

The commercial use of our contents without permission of the originator is prohibited.

Copyright laws of third parties are respected as long as the contents on these websites do not originate from the provider. Contributions of third parties on this site are indicated as such. However, if you notice any violations of copyright law, please inform us. Such contents will be removed immediately.

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Privacy Policy

1. An overview of data protection

General information

The following information will provide you with an easy to navigate overview of what will happen with your personal data when you visit our website. The term „personal data“ comprises all data that can be used to personally identify you. For detailed information about the subject matter of data protection, please consult our Data Protection Declaration, which we have included beneath this copy.

Data recording on our website

Who is the responsible party for the recording of data on this website (i.e. the „controller“)?

The data on this website is processed by the operator of the website, whose contact information is available under section „Information Required by Law“ on this website.

How do we record your data?

We collect your data as a result of your sharing of your data with us. This may, for instance be information you enter into our contact form.

Our IT systems automatically record other data when you visit our website. This data comprises primarily technical information (e.g. web browser, operating system or time the site was accessed). This information is recorded automatically when you access our website.

What are the purposes we use your data for?

A portion of the information is generated to guarantee the error free provision of the website. Other data may be used to analyse your user patterns.

What rights do you have as far as your information is concerned?

You have the right to receive information about the source, recipients and purposes of your archived personal data at any time without having to pay a fee for such disclosures. You also have the right to demand that your data are rectified, blocked or eradicated. Please do not hesitate to contact us at any time under the address disclosed in section „Information Required by Law“ on this website if you have questions about this or any other data protection related issues. You also have the right to log a complaint with the competent supervising agency.

Moreover, under certain circumstances, you have the right to demand the restriction of the processing of your personal data. For details, please consult the Data Protection Declaration under section „Right to Restriction of Data Processing.“

Analysis tools and tools provided by third parties

There is a possibility that your browsing patterns will be statistically analysed when your visit our website. Such analyses are performed primarily with cookies and with what we refer to as analysis programmes. As a rule, the analyses of your browsing patterns are conducted anonymously; i.e. the browsing patterns cannot be traced back to you.

You have the option to object to such analyses or you can prevent their performance by not using certain tools. For detailed information about the tools and about your options to object, please consult our Data Protection Declaration below.

2. General information and mandatory information

Data protection

The operators of this website and its pages take the protection of your personal data very seriously. Hence, we handle your personal data as confidential information and in compliance with the statutory data protection regulations and this Data Protection Declaration.

Whenever you use this website, a variety of personal information will be collected. Personal data comprises data that can be used to personally identify you. This Data Protection Declaration explains which data we collect as well as the purposes we use this data for. It also explains how, and for which purpose the information is collected.

We herewith advise you that the transmission of data via the Internet (i.e. through e-mail communications) may be prone to security gaps. It is not possible to completely protect data against third party access.

Information about the responsible party (referred to as the „controller“ in the GDPR)

The data processing controller on this website is:

TheBridge Company GmbH
Hessenring 107
61348 Bad Homburg v.d.H.
Phone: +49 (0) 6172 94594 0
E-Mail: info@thebridge-company.com

The controller is the natural person or legal entity that single-handedly or jointly with others makes decisions as to the purposes of and resources for the processing of personal data (e.g. names, e-mail addresses, etc.).

Designation of a data protection officer as mandated by law

We have appointed a data protection officer for our company.

de-bit Computer-Service GmbH
Seestraße 11
63571 Gelnhausen
Phone: +49 (0) 6051 916751800
E-Mail: datenschutz@de-bit.de

Revocation of your consent to the processing of data

A wide range of data processing transactions are possible only subject to your express consent. You can also revoke at any time any consent you have already given us. To do so, all you are required to do is sent us an informal notification via e-mail. This shall be without prejudice to the lawfulness of any data collection that occurred prior to your revocation.

Right to object to the collection of data in special cases; right to object to direct advertising (Art. 21 GDPR)

In the event that data are processed on the basis of Art. 6 Sect. 1 lit. e or f GDPR, you have the right to at any time object to the processing of your personal data based on grounds arising from your unique situation. This also applies to any profiling based on these provisions. To determine the legal basis, on which any processing of data is based, please consult this Data Protection Declaration. If you log an objection, we will no longer process your affected personal data, unless we are in a position to present compelling protection worthy grounds for the processing of your data, that outweigh your interests, rights and freedoms or if the purpose of the processing is the claiming, exercising or defence of legal entitlements (objection pursuant to Art. 21 Sect. 1 GDPR).

If your personal data is being processed in order to engage in direct advertising, you have the right to at any time object to the processing of your affected personal data for the purposes of such advertising. This also applies to profiling to the extent that it is affiliated with such direct advertising. If you object, your personal data will subsequently no longer be used for direct advertising purposes (objection pursuant to Art. 21 Sect. 2 GDPR).

Right to log a complaint with the competent supervisory agency

In the event of violations of the GDPR, data subjects are entitled to log a complaint with a supervisory agency, in particular in the member state where they usually maintain their domicile, place of work or at the place where the alleged violation occurred. The right to log a complaint is in effect regardless of any other administrative or court proceedings available as legal recourses.

Right to data portability

You have the right to demand that we hand over any data we automatically process on the basis of your consent or in order to fulfil a contract be handed over to you or a third party in a commonly used, machine readable format. If you should demand the direct transfer of the data to another controller, this will be done only if it is technically feasible.

SSL and/or TLS encryption

For security reasons and to protect the transmission of confidential content, such as purchase orders or inquiries you submit to us as the website operator, this website uses either an SSL or a TLS encryption programme. You can recognise an encrypted connection by checking whether the address line of the browser switches from „http://“ to „https://“ and also by the appearance of the lock icon in the browser line.

If the SSL or TLS encryption is activated, data you transmit to us cannot be read by third parties.

Information about, blockage, rectification and eradication of data

Within the scope of the applicable statutory provisions, you have the right to at any time demand information about your archived personal data, their source and recipients as well as the purpose of the processing of your data. You may also have a right to have your data rectified, blocked or eradicated. If you have questions about this subject matter or any other questions about personal data, please do not hesitate to contact us at any time at the address provided in section „Information Required by Law.“

Right to demand processing restrictions

You have the right to demand the imposition of restrictions as far as the processing of your personal data is concerned. To do so, you may contact us at any time at the address provided in section „Information Required by Law.“ The right to demand restriction of processing applies in the following cases:

• In the event that you should dispute the correctness of your data archived by us, we will usually need some time to verify this claim. During the time that this investigation is ongoing, you have the right to demand that we restrict the processing of your personal data.

• If the processing of your personal data was/is conducted in an unlawful manner, you have the option to demand the restriction of the processing of your data in lieu of demanding the eradication of this data.

• If we do not need your personal data any longer and you need it to exercise, defend or claim legal entitlements, you have the right to demand the restriction of the processing of your personal data instead of its eradication.

• If you have raised an objection pursuant to Art. 21 Sect. 1 GDPR, your rights and our rights will have to be weighed against each other. As long as it has not been determined whose interests prevail, you have the right to demand a restriction of the processing of your personal data.

If you have restricted the processing of your personal data, these data – with the exception of their archiving – may be processed only subject to your consent or to claim, exercise or defend legal entitlements or to protect the rights of other natural persons or legal entities or for important public interest reasons cited by the European Union or a member state of the EU.

Rejection of unsolicited e-mails

We herewith object to the use of contact information published in conjunction with the mandatory information to be provided in section „Information Required by Law“ to send us promotional and information material that we have not expressly requested. The operators of this website and its pages reserve the express right to take legal action in the event of the unsolicited sending of promotional information, for instance via SPAM messages.

3. Recording of data on our website

Cookies

In some instances, our website and its pages use so-called cookies. Cookies do not cause any damage to your computer and do not contain viruses. The purpose of cookies is to make our website more user friendly, effective and more secure. Cookies are small text files that are placed on your computer and stored by your browser.

Most of the cookies we use are so-called „session cookies.“ They are automatically deleted after your leave our site. Other cookies will remain archived on your device until you delete them. These cookies enable us to recognise your browser the next time you visit our website.

You can adjust the settings of your browser to make sure that you are notified every time cookies are placed and to enable you to accept cookies only in specific cases or to exclude the acceptance of cookies for specific situations or in general and to activate the automatic deletion of cookies when you close your browser. If you deactivate cookies, the functions of this website may be limited.

Cookies that are required for the performance of the electronic communications transaction or to provide certain functions you want to use (e.g. the shopping cart function), are stored on the basis of Art. 6 Sect. 1 lit. f GDPR. The website operator has a legitimate interest in storing cookies to ensure the technically error free and optimised provision of the operator’s services. If other cookies (e.g. cookies for the analysis of your browsing patterns) should be stored, they are addressed separately in this Data Protection Declaration.

Server log files

The provider of this website and its pages automatically collects and stores information in so-called server log files, which your browser communicates to us automatically. The information comprises:

• The type and version of browser used

• The used operating system

• Referrer URL

• The hostname of the accessing computer

• The time of the server inquiry

• The IP address

This data is not merged with other data sources.

This data is recorded on the basis of Art. 6 Sect. 1 lit. f GDPR. The operator of the website has a legitimate interest in the technically error free depiction and the optimization of the operator’s website. In order to achieve this, server log files must be recorded.

Request by e-mail, telephone or fax

If you contact us by e-mail, telephone or fax, your request, including all resulting personal data (name, request) will be stored and processed by us for the purpose of processing your request. We do not pass these data on without your consent.

The processing of these data is based on Art. 6 para. 1 lit. b GDPR, if your request is related to the execution of a contract or if it is necessary to carry out pre-contractual measures. In all other cases, the processing is based on your consent (Article 6 (1) a GDPR) and/or on our legitimate interests (Article 6 (1) (f) GDPR), since we have a legitimate interest in the effective processing of requests addressed to us.

The data sent by you to us via contact requests remain with us until you request us to delete, revoke your consent to the storage or the purpose for the data storage lapses (e.g. after completion of your request). Mandatory statutory provisions - in particular statutory retention periods - remain unaffected.

4. Analysis tools and advertising

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider of this service is Google Ireland Limited („Google“), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics uses so-called cookies. Cookies are text files, which are stored on your computer and that enable an analysis of the use of the website by users. The information generated by cookies on your use of this website is usually transferred to a Google server in the United States, where it is stored.

The storage of Google Analytics cookies and the utilization of this analysis tool are based on Art. 6 Sect. 1 lit. f GDPR. The operator of this website has a legitimate interest in the analysis of user patterns to optimize both, the services offered online and the operator’s advertising activities.

IP anonymization

On this website, we have activated the IP anonymization function. As a result, your IP address will be abbreviated by Google within the member states of the European Union or in other states that have ratified the Convention on the European Economic Area prior to its transmission to the United States. The full IP address will be transmitted to one of Google’s servers in the United States and abbreviated there only in exceptional cases. On behalf of the operator of this website, Google shall use this information to analyse your use of this website to generate reports on website activities and to render other services to the operator of this website that are related to the use of the website and the Internet. The IP address transmitted in conjunction with Google Analytics from your browser shall not be merged with other data in Google’s possession.

Browser plug-in

You do have the option to prevent the archiving of cookies by making pertinent changes to the settings of your browser software. However, we have to point out that in this case you may not be able to use all of the functions of this website to their fullest extent. Moreover, you have the option prevent the recording of the data generated by the cookie and affiliated with your use of the website (including your IP address) by Google as well as the processing of this data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de

Objection to the recording of data

You have the option to prevent the recording of your data by Google Analytics by clicking on the following link. This will result in the placement of an opt out cookie, which prevents the recording of your data during future visits to this website: Google Analytics deactivation.

For more information about the handling of user data by Google Analytics, please consult Google’s Data Privacy Declaration at: https://support.google.com/analytics/answer/6004245?hl=en.

Contract data processing

We have executed a contract data processing agreement with Google and are implementing the stringent provisions of the German data protection agencies to the fullest when using Google Analytics.

Archiving period

Data on the user or incident level stored by Google linked to cookies, user IDs or advertising IDs (e.g. DoubleClick cookies, Android advertising ID) will be anonymized or deleted after 14 month. For details please click the following link: https://support.google.com/analytics/answer/7667196?hl=en

5. Custom Services

Job Applications

We offer website visitors the opportunity to submit job applications to us (e.g. via e-mail, via postal services on by submitting the online job application form). Below, we will brief you on the scope, purpose and use of the personal data collected from you in conjunction with the application process. We assure you that the collection, processing and use of your data will occur in compliance with the applicable data privacy rights and all other statutory provisions and that your data will always be treated as strictly confidential.

Scope and purpose of the collection of data

If you submit a job application to us, we will process any affiliated personal data (e.g. contact and communications data, application documents, notes taken during job interviews, etc.), if they are required to make a decision concerning the establishment or an employment relationship. The legal grounds for the aforementioned are § 26 New GDPR according to German Law (Negotiation of an Employment Relationship), Art. 6 Sect. 1 lit. b GDPR (General Contract Negotiations) and – provided you have given us your consent – Art. 6 Sect. 1 lit. a GDPR. You may revoke any consent given at any time. Within our company, your personal data will only be shared with individuals who are involved in the processing of your job application.

If your job application should result in your recruitment, the data you have submitted will be archived on the grounds of § 26 New GDPR and Art. 6 Sect. 1 lit. b GDPR for the purpose of implementing the employment relationship in our data processing system.

Data Archiving Period

If we should not be able to offer you a position, if you refuse a job offer, retract your application, revoke your consent to the processing of your data or ask us to delete your data, we will store your transferred data, incl. any physically submitted application documents for a maximum of 6 months after the conclusion of the application process (retention period) to enable us to track the details of the application process in the event of disparities (Art. 6 Sect. 1 lit. f GDPR).

YOU HAVE THE OPTION TO OBJECT TO THIS STORAGE/RETENTION OF YOUR DATA IF YOU HAVE LEGITIMATE INTERESTS TO DO SO THAT OUTWEIGH OUR INTERESTS.

Once the retention period has expired, the data will be deleted, unless we are subject to any other statutory retention obligations or if any other legal grounds exist to continue to store the data. If it should be foreseeable that the retention of your data will be necessary after the retention period has expired (e.g. due to imminent or pending litigation), the data shall not be deleted until the data have become irrelevant. This shall be without prejudice to any other statutory retention periods.

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